As an alternative to smoking tobacco products, e-cigarettes offer a smoker the sensations and actions that smokers crave.The hand to mouth action, the throat hit, the taste, the exhalation of vapour and of course Nicotine delivered through the vapour when inhaled - but without the tar and thousands of chemicals that are found in cigarette smoke.
Some people use e-cigarettes where they cannot smoke traditional cigarettes, others may not want to give up smoking and would prefer to try an alternative to smoking regular cigarettes.
A large number of people prefer using e-cigarettes over traditional cigarettes. Studies of these people report they have improved sense of taste and smell, as well as improving their ability to exercise. They are also reporting a reduction in smokers cough. Another great benefit is cost - it’s so much cheaper than smoking traditional cigarettes.